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Stop SEO regressions
before they become traffic drops

Orphly monitors your websites for broken links, redirect loops, disappearing canonicals, noindex issues, and more. You get alerted the moment something changes.

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Dashboard
Recent alerts
SiteAlertWhen
Acme Corp
3 pages are returning 4042 hours ago
Acme Corp
3 pages are in a redirect loop2 hours ago
Maple Store
Canonical tag removed on 2 pages5 hours ago
Acme Corp
Robots.txt is currently unavailable2 hours ago
Maple Store
2 pages have broken internal links5 hours ago
Maple Store
SSL certificate expires in 18 days3 days ago
Acme Corp
1 sitemap is currently unavailable4 days ago
Recent changes
DetectedTracked itemWhat happenedURL
Mar 18, 14:04Meta Robots (index/follow)
1 directive added
was None
/products/running-shoes
Mar 17, 16:22Page title
Changed to "DRAFT – Running Shoes"
was "Best Running Shoes | Acme"
/
Mar 17, 09:31HTTP status
Started returning 404
was 200
/blog/spring-collection-2025
Mar 10, 11:05Canonical
Changed to "/products/variant-b"
was /products/main
/collections/shoes
Mar 07, 08:44Redirect
Became redirected
was not redirected
/pricing
Feb 22, 14:10Meta Robots (index/follow)
1 directive removed
was meta robots (1 directive)
/blog/seo-guide
Feb 08, 10:15Robots.txt changed
Changed (7 lines)
was 6 lines
/robots.txt
Jan 25, 09:30Canonical
Removed
was /products/shoes
/products/running-v2
Change activity
Acme Corp
7,269
changes
Maple Store
2,362
changes
Websites
SitePagesMonitoringLast scan
Acme Corpacme.com
4,200active2 hours ago
Maple Storemaple-store.com
1,800active5 hours ago

What you'll see when something breaks

Redirects, broken links, canonicals, noindex, robots.txt, sitemaps, SSL, and more. Plus change tracking for titles, descriptions, and H1s.

Page status & links

3 pages are returning 404

View affected pages →

2 pages are returning 5xx responses

View affected pages →

3 pages have broken internal links

View affected pages →

Redirects

3 pages are in a redirect loop

View affected pages →

2 pages are redirected via a chain

View affected pages →

5 pages are redirected

View affected pages →

Indexing & visibility

Meta robots changed on 4 pages

View affected pages →

Canonical tag removed on 2 pages

View affected pages →

3 pages are now blocked by robots.txt

View affected pages →

Infrastructure

Robots.txt is currently unavailable

View affected pages →

1 sitemap is currently unavailable

View affected pages →

SSL certificate expires within 30 days

View affected pages →

Set up in minutes, monitor forever

01

Add your site

Enter your domain. We detect your sitemap automatically, find your pages, and start establishing a baseline. You choose how many pages to monitor and which sections to include.

Add website

Website name

Acme Corp

Domain

https://www.acme.com

Enter the site URL, including https://

We found ~6,800 pages in your sitemap

Pages to monitor: 6,800

Counts against your plan quota. You have 12,000 URLs remaining.

Which pages to monitor

All pages
02

Alerts are ready out of the box

We set up default alerts for the most critical issues: 404 errors, server errors, robots.txt changes, blocked pages, sitemap problems, and SSL expiration. Customize anytime, or just use the defaults.

Alert Rules
404 (Not found)> 10 pages
You'll be notified when more than 10 pages start returning 404
Redirect loop≥ 1 page
You'll be notified when at least 1 page enters a redirect loop
Canonical disappears≥ 1 page
You'll be notified when the canonical disappears on at least 1 page
Meta robots (index/follow) changes≥ 1 page
You'll be notified when the meta robots (index/follow) directive changes on at least 1 page
robots.txt unavailable
You'll be notified when robots.txt becomes unavailable
SSL certificate expireswithin 30 days
You'll be notified when the SSL certificate expires within 30 days
03

We crawl twice daily

Every 12 hours, we check every monitored page for changes in HTTP status, redirects, canonicals, meta tags, content, and more. Every change is recorded with full history.

Changes
HTTP status/products/running-shoes-v2
Started returning 404
was 200
Meta Robots/products/running-shoes
1 directive added
was None
Page title/
Changed to "DRAFT – Running Shoes"
was "Best Running Shoes | Acme"
Canonical/collections/shoes
Changed to "/products/variant-b"
was /products/main
Redirect/pricing
Became redirected
was not redirected
04

Get alerted when something breaks

When your alert conditions are met, you get notified. Drill into any alert to see every affected URL and the exact change on each one.

From: alerts@orphly.com
Subject: Alerts detected for acme.com
Alerts detected for acme.com
HTTP Status

3 pages are returning 404

View affected pages →

Redirect

3 pages are in a redirect loop

View affected pages →

Canonical

Canonical tag removed on 2 pages

View affected pages →

See everything, control what matters

Complete history for every URL

Every tracked attribute on every page, over time. See exactly when a canonical was added, when a title changed, when the status code shifted. All in one timeline.

Page details
Page history
Mar 18, 14:01HTTP status
Started returning 404
was 200
Mar 17, 09:22Meta Robots
noindex added
was None
Mar 12, 16:45Page title
"DRAFT – Best Running Shoes"
was "Best Running Shoes | Acme"

Alert rules that match how you work

Natural language rules you can read and adjust. Set volume thresholds to filter noise from isolated changes. Pick specific conditions per alert type.

Add alert
HTTP status

You'll get notified when page responses change

Alert rule

Notify me when at least one page starts returning 404 (Not found)

How many pages should trigger this alert?

Built for teams managing multiple sites

Unlimited sites

Add every client site to one account. No per-site fees, ever.

Pay for URLs, not sites

Monitor 4,000 URLs across 1 site or 40 sites. You decide how to allocate your quota.

Simple, predictable pricing

Pay for monitored URLs. Everything else is included.

Monitoring

Starts at $100/month

  • 4,000 monitored URLs included
  • Unlimited sites
  • Twice-daily crawls
  • All alert types
  • Slack and email notifications
  • Full change history
  • 7-day free trial

$100 / month for 4,000 URLs

4,000 URLs100,000 URLs
  • $25 per additional 1,000 URLs
  • Max 100,000 URLs per site
Join waitlist

FAQs

HTTP status codes, redirects (including chains and loops), canonical tags, meta robots directives, page titles, meta descriptions, H1 headings, internal links, robots.txt, sitemap availability, and SSL certificates. We check every monitored page twice daily.

No. Audit tools scan your site once and give you a list of issues to fix. Orphly monitors continuously. We catch problems as they happen, not after the damage is done.

Twice daily, every 12 hours. This catches changes from overnight deploys, CMS updates, and CDN configuration changes before they affect rankings.

Yes. You can monitor all pages, exclude specific sections (like /staging/ or /test/), or monitor only specific sections (like /blog/ and /products/). Path patterns are set per site.

When you add a site, we automatically enable alerts for: 404 errors, 5xx server errors, robots.txt changes and unavailability, pages blocked or unblocked by robots.txt, sitemap unavailability, and SSL certificate expiration. You can customize everything.

Email or Slack. Configure per site.

Yes. Every tracked attribute on every URL has a full history. You can see the complete timeline of changes for any page, or drill into a specific attribute across the whole site.

$100/month for 4,000 monitored URLs, then $25 per additional 1,000 URLs. All features included. No per-site charges.

Yes. Every new account gets a 7-day free trial with full access, no credit card required. You can add your site, set up alerts, and see Orphly working on your real data before paying anything.

Unlimited. Your plan quota is for total monitored URLs across all sites. You decide how to split them.

No. Orphly crawls your site externally, the same way search engines do. Just add your domain and we start monitoring.

Yes. Our crawler follows your robots.txt rules. We also monitor your robots.txt for changes and availability, so you know if it breaks.